It’s that time of the year when seasons festivities are just around the corner. Festivities mean not just celebration but it also calls for a time when sales are high in shops and malls. And those products that are primarily being bought as a gift for Diwali or Christmas consist of sweet items such as chocolate is a common trend. And those chocolate are packed inside dedicated chocolate boxes.
Do you know that not just over the years the ever-loved chocolate has evolved? But now the time in the midst of awareness about the environment also asks for a sustainable and eco-friendly box that is specifically made of chocolates.
This blog by Mr. Gaurav Jalan, Founder, and Director of India’s top chocolate box manufacturer Packman Packaging Pvt Ltd talks why chocolate boxes need to be sustainable and eco-friendly.
Why the Brands are Looking for Sustainable Chocolate Packaging?
Sustainable chocolate packaging choices have provided a challenge to chocolate and confectionery manufacturers for a while, getting a sustainable option to traditional PET films and aluminum foils with all the similar technical characteristics and straight food contact approval has not been straightforward.
Chocolate bars are generally wrapped in 1 of 2 methods: aluminum foil (in direct contact with the chocolate) and a decorative paper cover that fits over the whole bar, or PET films act as both primary and secondary packaging.
While both choices are technically good for chocolate wrapping, increasingly brands and buyers are looking for more sustainable and eco-friendly packaging alternatives. PET wrappers have proven to be difficult to recycle, and chocolate manufacturers are keen to move away from the 2 separate wrapping elements of aluminum and paper chocolate packaging, which can be more expensive and time-consuming to make.
Keeping the Visual Appeal of Chocolate Wrapping
At first, look, the paper may look like an ideal replacement for both PET and the aluminum wrap having a paper sleeve. For certain brands, paper for direct food contact could be a perfect solution, last year, Nestlé’s KitKat brand in Japan successfully managed the switch.
That said, for several companies, it is still not so easy many chocolate producers have marketed their products around a rich, decadent, and premium product, and glossy, shiny looks for chocolate wrapping are a firm preference for consumers and the brand itself. Specifically, for bigger, multinational companies that have household-name chocolate brands, marching towards recyclable packaging for chocolate cannot come at the price of the premium look of their chocolate bars, nor at the cost of losing the visual appeal that has been expected by buyers.
Packaging Materials Adequate for Direct Food Contact
While the majority of chocolate producers are interested to move to eco-friendly packaging, especially, those manufacturers that have used PET in the earlier times are eager to maintain one-stop-shop wrapping. By this, they mean using a chocolate wrapper material that is perfect for direct food contact, rather than switching to a wrap option that includes a sleeve. Speed, ease, and the trend towards simpler, less wasteful packaging surges the trend.
Working with a trusted manufacturer who has the proper equipment, qualifications and understanding of how to make packaging for direct food contact is also a crucial consideration for brands searching to make changes to their packaging supply chain.
Packman Packaging’s Products for Chocolate
Packman Packaging is a producer of chocolate boxes that are approved for direct food contact. They are suitable for chocolate packaging. Packman’s paper-based products are eco-friendly, recyclable, and yet also provide the glossy, premium, high-quality appearance favored by brands and consumers.
Packman’s finishes for chocolate bars are eye-catching and alluring and are guaranteed to stand out on your shop’s shelf.
