Boutiques are a kind of small retail shop known for their exceptional sense of style, quality product choices, and excellent personal service. For those aspects, every boutique attracts its own niche clientele who comes for the specific products it provides and stays for the unique atmosphere.
That atmosphere makes boutiques more than simply a place to purchase items–they offer a shopping experience their visitors might be hard-pressed to find in larger retailers. Customers visit them frequently knowing they will find (and buy) unique items that stand out, besides also enjoying great conversation and interaction.
Another aspect of a boutique’s uniqueness is its focus on custom packaging. There are certainly several packaging alternatives that can impress customers and keep them talking and spending.
This blog by Mr. Gaurav Jalan, Founder, and Director of Packman Packaging Pvt Ltd India’s leading manufacturer and supplier of paper shopping bags and apparel boxes to top brands of boutiques talk about essential packaging supplies for a boutique store.
Paper Shopping Bags
Shoppers will always require a way to carry their new purchases, but with the controversies revolving around plastic bags, they are increasingly demanding an eco-friendly option. Many have decided to boycott brands that use plastic and becoming a target can severely impact your business. Packman’s paper retail bags are strong, sustainable, and attractive. And they are just what classy, eco-friendly boutiques need.
A signature style is one of the most essential things a shop can have. With a lot of different colors and styles, we are sure at Packman you’ll find the paper bags that match your brand best. Whether you are selling clothing or hand-made goods, Packman’s bags category has you covered.
You will find paper shopping bags for women’s stores, paper merchandise bags for clothing and books, paper hardware bags for nuts and bolts, and paper grocery bags for groceries. Each one of them serves a certain purpose and feel, and finding the correct assortment will elevate your brand.
Custom Labels
Make your boutique packaging completely memorable with custom label rolls. Simple to peel and apply, their strong adhesive backing means they will stay put once you place them. They are a great addition to your paper shopping bags and tissue paper sheets, giving customization at a fraction of the cost.
Shoppers love free gifts, and dropping a few printed labels into their bags can outreach your brand into their homes and workplaces. People love to talk, and excellent service can spark conversations that provide your business valuable word of mouth exposure.
Custom Tissue Paper
Shoppers visit boutiques for several reasons, chief among them is that they get service they usually, don’t find anywhere else. Part of that service is the great packaging used at the checkout counter. It’s mostly so good that customers go out of their way to share it with friends and relatives.
Custom branded tissue paper is simply one of the several products that amplify the experience. Watching their friendly attendants fold and crease printed tissue paper is an elegant show, one that is rarely seen anymore. Buyers can’t help but feel that they are really cared for and appreciated and that their purchases are worth a few layers of beautiful protection.
Custom tissue paper and custom labels are wonderful and useful, but how do you keep sweaters from turning into messes inside shopping bags? You keep them inside apparel boxes.
Made of the thin, flexible board, they are perfect for not just protecting clothing items, but making an easy and attractive unboxing experience. Wrap that sweater in boutique packaging options such as custom tissue paper, and you could be the talk of the town.
Crinkle Paper
Nestling your items in a classy wicker basket are always good than simply letting them keep on a shelf. But, it still requires that little bit extra to truly attract a customer’s attention.
Lending texture to a gift basket or any other container, crinkle paper engulfs the item in a sea of beauty. And when it comes to the boutique itself, crinkle paper is good for adding character to product areas, point-of-purchase (POP) displays and checkout counters.
Crinkle paper enhances both product appeal and protection. It fills the vacant areas of a shopping bag and hides the products within, making something that is impossible not to dive your hands into. Available in colors and formats such as forest green, navy blue, and even metallics not normally found in packaging supplies, it really is one of the most versatile choices for boutique packaging.
Wardrobe Box
These big boxes are great for storing non-foldable items such as suits, dresses, and hand-made goods. Their height and optional hanger bars give them plenty of room for keeping clothing wrinkle-free and display-ready. When seasonal collections require to be rotated on and off the floor, wardrobe boxes are the perfect solution for keeping them protected in storage, or shipping them offsite as required.
